The Day that SEO Died (Sort of) – ‘Net Features – Website Magazine

See on Scoop.itAdvertising & Media

Search engine optimization professionals awoke yesterday morning to news that Google went “all in” on its initiatives to encrypt search data. Today, 100 percent of the referrer data on search queries from organic traffic is not provided.

Dave Cottrell‘s insight:

"There is an even better way to handle this issue. Stop thinking about ranking entirely or which keywords cause which action on which page. Instead, focus on the user, their experience and the impact those customers make on your enterprise. That’s likely not going to be the answer you want to hear, but that’s what you’ll get from anyone talking about this topic today. – See more at:"

See on


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: