How Positec Uses Pinterest (And Zombies) To Sell Power Tools

See on Scoop.itAdvertising & Media

Power tool company Positec has discovered that Pinterest is a powerful tool for generating sales.

Dave Cottrell‘s insight:

For at least one company, Pinterest traffic is worth TWICE as much as Facebook traffic.  I had to laugh when I read a post somewhere that said that Pinterest is fine if your target market is women!  Writing of Pinterest with sexist remarks like that is advertising ignorance!  IE… don’t hire that guy for your company’s SEO!!

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