Facebook speaks language of big brands with behavioral targeting – Mobile Marketer – Social ne

See on Scoop.itAdvertising & Media

In a significant advancement for its mobile advertising offerings, Facebook is giving marketers a way to target mobile ads based on the products and brands that users buy.

Dave Cottrell‘s insight:

Is this good, or is this a further invasion of privacy by a company too big to call on it?

See on www.mobilemarketer.com

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One Response to “Facebook speaks language of big brands with behavioral targeting – Mobile Marketer – Social ne”

  1. Facebook speaks language of big brands with behavioral targeting – Mobile Marketer – Social ne » Mobile advertising : MobVertising Says:

    […] See on Scoop.it – Advertising & Media In a significant advancement for its mobile advertising offerings, Facebook is giving marketers a way to target mobile ads based on the products and brands that users buy. Dave Cottrell‘s insight: Is this good, or is this a further invasion of privacy by …read more   […]

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